German Press
Here's a selection of features and appearances in the German-speaking media. (Unfortunately not updated at the moment - hopefully soon 😉 )
10 Years of Sistrix Visibility Index
Sistrix, 26. February 2018

4 Tips, so SEO and Content Marketing Work
K5, 25 January 2018

Optimize, Place, Win – Why SEO is Relevant to Your Business
K5, 23. January 2018

Andre Alpar: „Dirt in the Channel is a Sign that it’s Exciting.“
Lead, 3. January 2018

Interview with Andre Alpar ,“SEO in German“
Sistrix, January 2014

Life in the Digital World
Deutsche Welle TV, March 2013

Focus Magazine
February 2013

Technology Review
February 2013

Report on AKM3, Zalando and SEO
IHK Berlin Magazine, January 2013


Well Wired – Online Marketing for Small and Medium Businesses
Berliner Tagesspiegel, 24. November 2012

Adjustment Screws for the Search Engine
eTailment Map, November 2012

Auf Your Marks – The Work of Search Engine Optimizers
Süddeutsche Zeitung, 6. October 2012

Tips to Win from Social Media Fans
Internet World Business, August 2012

What to Consider when Purchasing Domains
Website Boosting, August 2012

Facebook Advertising Everywhere
Focus Online, 2. June 2012

Theme Tracking in Online Marketing
Focus, 4. June 2012

SEO Expert Andre Alpar: Brand Claims Give Away Potential on Google
Article from Olaf Kolbrück, Horizont.net, 19.4.2012

Diverse Online Media February 2012
In the course of my professional career at the online marketing agency AKM3, there were a number of reports and reactions from specialist magazines online. Here are two examples as screenshots and a list of URLs
- http://www.akm3.de/blog/andre-alpar-akm3
- http://www.excitingcommerce.de/2012/02/rocket-internet-startup-schule.html
- http://www.gruenderszene.de/news/andre-alpar-rocket-gunnar-bender-facebook
- http://etailment.de/2012/kurz-vor-9-amazon-supermarkt-de-fantasy-shopper-stripe-hackfwd-facebook-mister-spex-shopify-bild-de-plus-de-rocket-internet-akm3-arvato-bvdw-rebuy/
- http://www.internetworld.de/Nachrichten/Marketing/Personalien/Andre-Alpar-kehrt-Rocket-Internet-den-Ruecken-SEO-Agentur-AKM3-wird-zur-neuen-Heimat-63693.html
- http://www.adzine.de/de/site/artikel/6544/search-marketing/2012/02/andre-alpar-wechselt-von-rocket-internet-zu-akm3
- http://onlinemarketing.de/news/andre-alpar-verlasst-rocket-internet
- http://venturevillage.eu/trust-agents-ex-rocket

Werben & Verkaufen, Nr. 39, 29. September 2011
A rather unusual mention that I still find amusing came in the context of SEOktoberfests

International SEO
iBusiness, May 2011
The magazine iBusiness wrote a long article on the theme of international SEO

Telegraph
March 2011
The British daily newspaper The Telegraph published a list of the most influential tech investors in Europe in March 2011. The survey was based on Twitter data and so is probably not 100% accurate since not all tech investors use Twitter. Nevertheless, I was happy to be included on the list.
Here is a copy of the article in case it is no longer online

iBusiness
May 2008
In the May 2008 issue of the iBusiness Executive Summary journal, there was a report on venture capital in the German Web 2.0 market which included an investor map.
In this investor map, various business angels and their holdings in Germany were evaluated. As you can see in the overview, I am just small fry with only four public investments. It is only because of the fact the list is presented alphabetically that I’m at the top!
You can easily see which topics I am interested in:
However, this only refers to investments of which the public is aware. If all investments were declared, then the weighting would be a little different.
But that is not so important, although perhaps there will eventually be a new edition of the evaluation.